The LCD rotates 180 degrees for more flexibility when framing shots and the camera comes with 512 megabytes of internal memory (handy for the MPEG-4 video).

The Samsung i7 has an ISO rating of up to 1600 and has face recognition technology (AF and AE) and shake reduction.

Building on its heritage in digital camera innovation, Samsung Cameras has today unveiled the sleek i7 equipped with an industry leading, intuitive, Physical User Interface (PUI) designed to make capturing and enjoying special moments an effortless affair. A must-have for the style conscious, the i7 is equipped with a 3.0” touch screen LCD which rotates through 180 degrees allowing the user to quickly switch between features, so that they’re always ready to capture the action. An in-built Tour Guide function provides instant access to travel information covering 4,000 regions in 30 countries, so you’ll always know where the action is! 

The i7’s multimedia capabilities also provides access to the easy to use Tour Guide function providing quick access to information about places to see and things to do in over 4,000 regions in 30 countries. Further information can also be downloaded directly from the internet, and with 512 MB of internal memory you won’t need to worry about space for favourite travel tips.

Whilst equipped with compelling multimedia functionality, the i7 is first and foremost a high quality digital camera. In dimly lit situations, the i7s superior performance can be assured. The camera is equipped with the Samsung Advanced Shake Reduction (ASR) system and ISO 1600 high sensitivity support so that images remain crisp and detailed even without a flash. It also features a Face Recognition feature for great portraits of friends, and family can always be guaranteed!

The striking new Samsung i7 is the perfect camera packed with intelligently integrated multimedia features. The i7 will retail at £249.99 and will be available from leading high street and online retailers from mid-March 2007.

Samsung i7 Reviews

DigitalCameraInfo has a first impressions review of the Samsung i7 and writes, "The Samsung i7 combines the features of a digital still camera, audio player, and video player into one small, well-designed device. However, it (like most hybrid devices) isn’t that great at any of the tasks it performs. We weren’t able to test the image quality of the camera. It has a pretty good set of features but nothing outstanding. The video and audio player modes are the same. They do the basic tasks, but the screen is small compared to a dedicated portable video player, and the audio player is nowhere near as easy to use as an iPod. So, the i7 falls in the curious grey area of hybrid devices. It does the job but without much finesse and isn’t as easy to use as a dedicated device. It might be acceptable if you want just one device to occasionally take pictures, occasionally play music, and occasionally watch videos. But you’ll be better off with a dedicated device if you want to do anything more than the most casual shooting."

ePhotozine has a review of the Samsung DigiMax i7 and writes, "it's a sexy beast and no mistake, with the rotating, touch-enabled screen adding even more style. Build quality is high and it looks great. It's very easy to use with that large, touch-sensitive screen. Performance wise, it's pretty average and you don't have to go far before the frailties start to show. The ISO performance is poor and detail resolution for landscapes is indifferent at best. Where the camera does shine is in rendering portraits, and as it does have a very good burst mode feature, it means you can capture batches of shots of people at a time. Stick to people and macro shots and you'll be fine, try much else and it'll end in tears."

PhotographyBLOG has a review of the Samsung i7 and writes, "The Samsung i7's main drawback in terms of image quality is noise, with ISO 400 showing obvious noise and blurring of detail. The noise gets progressively worse as you go from ISO 400 to ISO 800 and finally the completely unusable 1600 setting. The noise at ISO 400 is also clearly evident in a 15x10 inch print. The Samsung i7 handled chromatic aberrations excellently, with limited purple fringing effects appearing only in high contrast situations. The 7.2 megapixel images are just a little soft straight out of the camera at the default sharpen setting, but there are 5 different in-camera sharpening levels to choose from. ... Overall a more than satisfactory performance by the Samsung i7 in terms of image quality."